Amie was struggling to get good conversations from her legally technical guests, so she reached out for a coaching call where we discussed a number of things:
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Hey everybody.
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As I prepare for the next season of
podcast workflows, I wanted to give you
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a little pre-seasoned bonus episode.
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That is a coaching call I had with Amy.
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Amy was struggling to
get good conversations.
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From her guests.
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She has a.
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Uh, pretty technical podcast technical
in the professional sense, not in the.
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Techie sense, like computer sense.
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She interviews lawyers, attorneys,
and people in the legal space.
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And so she has a hard time.
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Writing those stories and what
prompted her to reach out to
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me was she attended a webinar.
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I hosted where I talked about seven
mistakes that podcasters make, and
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one is not forming the narrative.
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And so she hopped on a
coaching call with me.
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And we talked about how to
leverage a pre-interview.
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To elicit those good questions
and those good conversations.
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And we talked about a storytelling
format where instead of her just doing
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a straight conversation, she can.
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Record, uh, the questions and
answers, grab the answers and
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then write a story around it.
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So I really enjoyed this call with Amy.
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I think that.
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She has the.
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Uh, drive in the resources to be able to
do some of the things we talked about.
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I’m really excited about.
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Uh, where her show is
going to go from here.
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So this is pretty much a straight call.
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Uh, not too.
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I edited some parts out
for clarity and I edited.
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I added a little disclaimer, kind
of at one point where, um, we wanted
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to protect the identity of some
people that we were talking about.
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But other than that, it’s a pretty
straightforward conversation.
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I hope you enjoy it.
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Uh, if you want to get all of the
show notes and learn more about what
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Amy is doing, check for the link
in the description in your podcast
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player, and you can join my mailing
list over@podcastworkflows.com.
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Otherwise, here is my
conversation with Amy.
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Joe: Okay, so your employer told
you you should start a podcast.
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So tell me a little, the thing
that I like to well, I always like
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to ask the first question, like,
what’s your biggest struggle?
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And then I’m like really
into process stuff.
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So I’d love to know like, how you
produce your podcast, but it sounds
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like the harder part for you is actually
getting like the good conversations.
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That’s the hard
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Amie: part.
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Okay.
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Because everything’s pretty high and dry.
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Yeah.
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It’s, I mean, yeah, so when you
were talking about stories like that
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totally rings a hundred percent to me.
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A hundred percent.
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Cuz I’m also a copywriter.
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Okay.
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Stories.
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So I love stories.
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Nice.
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I’m all about it.
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Yeah.
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So it’s like, man, I so wanna tell
stories, but I know like, cuz when you
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talk about developers and how they, they
answer questions directly, it’s like, oh.
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Mm-hmm.
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Come on, let’s add some fluff.
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Let’s add some fluff.
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Joe: Yeah.
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So there’s a couple of
things that you could do.
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I shared I do these like deep dives
on podcast workflows, and I just
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did one on one of my favorite shows
History Daily about how, and I think
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I mentioned this during the, the live
stream, but like, yeah, he’ll take
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a seemingly dry topic and turn it
into this really interesting story.
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So this creates more work in
the edit, but something that
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you could do is get the answers.
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From the, from your guest, and then you
could weave stories around the answers.
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So at this point, I ask Amy.
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To tell me a little bit about a horror
story or a bad guest that she had.
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And she gets pretty specific.
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She doesn’t name names, but I think that.
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Anybody familiar with her show and
certainly the people who are on that show.
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Would know who she’s talking about here.
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So to protect Amy and protect her, I’m
going to recount this a little bit.
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And, and have some of her commentary.
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That’s heavily edited, but
basically she had a guest.
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Where she had multiple folks,
including at least one attorney.
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And she really wants to talk
about one aspect of like a
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common aspect of these people.
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So you know, if it’s in
attorney, client thing,
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Maybe she has the attorney and the client
who’s willing to talk about their case.
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But in this case,
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The person that she wanted
to talk to the most.
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Didn’t say much.
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And the other person basically
just spent the whole time.
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Pitching their services.
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So she didn’t really get a good recording.
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That she could use.
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Out of this and, and that’s, I
wanted to provide a little bit
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of context there so that I didn’t
have to recount her whole story.
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And possibly give away to people in
the know who she’s talking about.
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Amie: I learned my lesson with this one.
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So what this podcast episode
was, was an attorney.
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This guy and they were both talking
about how it helps bring in clients.
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So I was hoping to get more of
the attorney on the podcast.
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But it was just one giant pitch.
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Yeah.
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And I did not see that one coming.
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So, yeah.
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Yeah.
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Is what ended up happening
was, thankfully these aren’t
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recorded, li I just record ’em.
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Yeah.
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And then I go back and I add my own stuff.
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Kind of like what you were saying.
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Joe: Yeah.
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So this is like, yeah.
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This is where a pre-interview will save
me too, because like I’ve gotten pitches.
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I got somebody who was like, I’d
love to come on your podcast also.
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This episode needs to be out by this date.
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And I’m like, oh, no, you, what
you’re talking about is sponsorship.
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Like that’s this.
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If you want, if you want a specific
date and wanna talk about specific
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things, that is something you pay for.
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But he was talking about
like time management, which.
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Really good for both
developers and creators.
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Right.
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Unlike basically anybody almost.
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So I kind of read him the riot act
before he recorded and I was like, if
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there’s like a whiff of pitching your
thing in this episode, it will not air.
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Oh man.
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Amie: That’s great.
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I need to be bold like
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Joe: you.
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Yeah, I mean like that’s, you
know, I mean, I’m from New
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York, so like we’re just very.
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Candid and direct.
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Amie: It sounds like I need to Okay.
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Be more of a New Yorker and be more
bold because we email back and forth.
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What I ran into is that I would
pre-interview these people.
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Yeah.
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And the.
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I don’t know if this is what it’s like
for you, but it’s always the same thing.
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Like it’d be like, I’d be like, all right,
it’s like gonna be a 10 minute phone call.
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Me and you.
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We’ve never spoken before or like
Yeah, even before the podcast.
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Yeah, like the day of and
before I’m able to hit record.
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They give me all the juicy stuff.
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Like right off the bat,
like all the good stuff.
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Yeah, that’s, and then I’m like, why
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Joe: aren’t you, this
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Amie: isn’t a podcast yet.
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Joe: Don’t tell me this now.
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Yeah.
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So that, that happens to me all the time.
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But that’s good, right?
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Because I write it down and then
I say, okay, save that energy.
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Keep it.
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I’m gonna ask you the same
thing during the recording.
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Okay.
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And most, I mean, at least most people in
my space understand, like, I’m gonna ask
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them as if I’ve never heard it before.
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Right, right.
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So it’s like, so, you know, oh, you
were telling us about, you know, some
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interesting, I don’t know, I dunno
if you interviewed trial lawyers
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or not, but like an interesting
court case or whatever, right?
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Or like estate planning, you know, like
how do we make that interesting, right?
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Like right, so you were telling me this
thing can you give us the details of that?
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Right?
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Like, something like that, right?
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Like tee it up so that they can, they
can tell that story again because like,
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most lawyers have good stories, right?
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So, Or should,
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Amie: but, but they’re like, that’s
confidential information, like Right.
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Joe: Yeah.
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Just don’t use names right with me here.
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So, so what I’ll do, so if they, so
if they do that, what I would do is
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I will create a fabricated scenario
that is very similar to the one
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where they can’t give the details.
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Let’s say I didn’t have a
contract in place with a client.
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They prepaid me for work and
then disappeared for four years.
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Now they’re asking for the money back.
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Do I have to give them that money?
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so like usually I would paint
that picture, like paint a
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picture like that, right?
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Where they don’t have to, they could give
their non-binding advice as a profession.
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Because this is the other thing,
like every lawyer I’ve had on, on my
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show every, like, it’s all the time.
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I’ve had a couple and I’m like,
you wanna throw a disclaimer at the
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beginning that anything they hear
on this show is not legal advice.
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And that they should consult a real
lawyer in their field or whatever.
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They’re like, yeah, that’s a good idea.
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And I’m like, yeah, I
know it’s a good idea.
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Amie: So, all right, so adding that
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Joe: disclaimer would really help.
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Yeah.
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Yeah.
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Because cuz then like, cuz you know,
there are people who’d be like,
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well I heard this on a podcast.
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And I’m like, all right, well that’s
like not advice for you, right?
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Mm-hmm.
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I always, if I talk about like copyright
or something, I might always, like,
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I’m not a lawyer, let’s be clear.
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This is how I understand
it, but I’m not, don’t.
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Don’t think I’m right.
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So yeah, like having that disclaimer
might, you know, you could always say
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like, oh yeah, we have a, whenever
we have a lawyer on the show, we
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have a prerecorded disclaimer at the
beginning that says, you know, the
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things that you hear on this show
should not be considered legal advice.
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And you should you know, consult a
lawyer in your state or your country,
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or whatever, you know, however, You
can wordsmith that part, I think.
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Right?
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And that might, that might
help open them up a little bit.
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And then like bud creating these
hypothetical situations instead of asking
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them like direct, direct details about a
case could also open them up a little bit.
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Yeah.
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So those are the things that
I would generally recommend.
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Like, and again, like the pre-interview,
don’t, like, don’t worry about
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guests repeating things in the
pre-show and the main show because
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You know, this is, this is for you.
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You’re eliciting information that you
want to be stated on the main show, right?
00:10:27.960 –> 00:10:31.170
So even if you repeat like everything
you talk about on the pre-show for your
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audience, like that’s fine because now you
can also think of good follow-up questions
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or thing like context to add as well.
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That’s true.
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Yeah.
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And then, Again, the other thing
I do like, depending on how much
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editing, and I know it’s almost
lunchtime and I don’t want to keep you.
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But again, I’d like to learn a little
bit about your process because based
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on how you do post-production, you
could like basically a, like ask que,
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like just ask questions, record the
whole interview, and then record your,
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they’re called interstitials, right?
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The things that you put in
between their answers later.
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And kind of sew it all together so that
it’s you telling the story and then
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you’re using their answers to supplement.
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Right.
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So you know, Joe Casabona had been
a web developer for 20 years and
00:11:22.335 –> 00:11:27.165
he was working with a client on
and off for a good portion of that,
00:11:27.675 –> 00:11:29.545
then the relationship went sour.
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Here’s how.
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Then you might wanna have a, a clip
of a lawyer you’re talking to, going
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like, it doesn’t matter if you’re
friends with the person, you always
00:11:37.600 –> 00:11:39.130
need to have a contract in place.
00:11:39.610 –> 00:11:41.470
Joe didn’t have a contract in place.
00:11:41.470 –> 00:11:41.710
Right?
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Like, that’s like that sort of stuff
where it’s, it’s almost like your
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podcast and you are using their answers
to support what you’re talking about.
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Is that successful?
00:11:55.510 –> 00:11:57.700
Hugely, like Serial does that, right?
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Like Serial and Suspect like
the true crime shows, right?
00:12:01.560 –> 00:12:04.680
Where they’re weaving the story and
then they’re getting like clips from
00:12:05.430 –> 00:12:11.870
the people involved, the, the guy in
jail, the, the public defendant who’s
00:12:11.870 –> 00:12:13.550
trying to get them outta jail, whatever.
00:12:14.060 –> 00:12:16.850
Cuz then like, cuz then you
can control it a lot more.
00:12:17.580 –> 00:12:17.640
So.
00:12:18.600 –> 00:12:22.020
And I generally don’t recommend this to
people unless they have like the time
00:12:22.020 –> 00:12:28.380
and the ability or the, the time and
the budget to do that kind of editing.
00:12:28.620 –> 00:12:31.530
Amie: I do all the editing,
so I, I mean, I use Camtasia.
00:12:31.535 –> 00:12:32.940
It’s nice.
00:12:33.420 –> 00:12:33.780
Yeah.
00:12:33.780 –> 00:12:35.430
So it’s like, it’s not a big deal.
00:12:35.430 –> 00:12:40.380
I just don’t know how to
properly do the podcast.
00:12:40.380 –> 00:12:45.330
I figured like the conversational
style would’ve been the way to go.
00:12:45.360 –> 00:12:50.445
But how you’re saying like, I could,
let me make sure I understand you right.
00:12:50.445 –> 00:12:53.505
So I’m recording in
conversation with a lawyer.
00:12:53.805 –> 00:12:53.895
Mm-hmm.
00:12:54.615 –> 00:12:58.965
And I’m asking them the questions
and we’re having a conversation and
00:12:58.965 –> 00:13:03.435
then I go into editing and I only
grab like the really good answers
00:13:04.275 –> 00:13:06.165
and then I go back and I fill myself.
00:13:06.165 –> 00:13:07.365
Cuz it’s also video too.
00:13:07.515 –> 00:13:07.725
Yeah.
00:13:07.995 –> 00:13:12.045
So I feel myself weaving
the stories in between.
00:13:13.260 –> 00:13:14.160
Their answers.
00:13:14.730 –> 00:13:17.790
Joe: Yeah, that’s, and like, I mean,
maybe if it’s a good conversation, right?
00:13:17.790 –> 00:13:22.620
You, you keep it conversational, but like,
if you’re getting like short answers or
00:13:22.890 –> 00:13:28.650
boring answers right then and the way
to do it, and this is something you’d
00:13:28.655 –> 00:13:30.840
have to keep, like I would probably,
if I was doing it this way, I would
00:13:30.840 –> 00:13:35.190
keep a post-it note like right here
to be like, pause after their answer.
00:13:35.910 –> 00:13:36.180
Okay.
00:13:36.230 –> 00:13:39.750
And pause and because
you wanna make sure that.
00:13:40.875 –> 00:13:42.915
You’re leaving and I mean, I
guess if you’re just getting
00:13:42.915 –> 00:13:43.995
their track, it doesn’t matter.
00:13:43.995 –> 00:13:46.845
But you want a little bit of a gap
to make it a little easier to edit.
00:13:47.805 –> 00:13:48.255
Yeah.
00:13:48.315 –> 00:13:51.855
But yeah, cuz then, then you’re
essentially, and I’m like
00:13:51.885 –> 00:13:52.905
jumping all over the place.
00:13:52.910 –> 00:13:55.785
But then you’re essentially
getting like B-roll, right?
00:13:55.875 –> 00:13:59.775
For the actual, like, this is like
the, oh, ever watch the Daily Show?
00:14:01.635 –> 00:14:04.485
Okay, so on the Daily Show
or, or Colbert, right?
00:14:04.485 –> 00:14:08.655
They would have these ridiculous
interviews with real people, but they
00:14:08.655 –> 00:14:10.065
weren’t being serious journalists.
00:14:10.065 –> 00:14:13.455
Like there’s no way that they
just re like, released that
00:14:13.455 –> 00:14:14.805
interview unedited, right?
00:14:14.810 –> 00:14:18.135
Because they’re, they’re editing
for comedic impact, right?
00:14:18.315 –> 00:14:18.605
Yeah.
00:14:18.855 –> 00:14:19.095
Yeah.
00:14:19.095 –> 00:14:22.335
It, it’s like how Jay Leno’s, like
man on the street interviews, they
00:14:22.335 –> 00:14:24.495
only picked the dumbest people, right?
00:14:25.245 –> 00:14:27.165
Most people probably know.
00:14:27.690 –> 00:14:33.120
Who the first president was, but like
the five people who were stupid enough
00:14:33.120 –> 00:14:37.620
to be like King George or whatever, like
those are the people that they really
00:14:37.625 –> 00:14:39.990
like milked the, the footage out of.
00:14:39.990 –> 00:14:40.260
Right.
00:14:40.800 –> 00:14:42.870
So yeah, so you could
definitely do it that way.
00:14:42.875 –> 00:14:44.190
And it’s a, it’s really interesting.
00:14:44.195 –> 00:14:45.660
Founders will do this too, right?
00:14:45.660 –> 00:14:52.330
Where they hire a podcast production
company and the host that they hire,
00:14:53.950 –> 00:14:59.830
Is basically just there to, to elicit
good answers from the founder so that
00:14:59.830 –> 00:15:05.170
the founder has a podcast because
they can’t just talk on their own.
00:15:05.290 –> 00:15:05.590
Right?
00:15:05.950 –> 00:15:06.640
Like, right.
00:15:06.730 –> 00:15:11.920
Some people have a hard time talking
for, oh, 20 minutes a half hour straight.
00:15:12.190 –> 00:15:15.460
I obviously don’t have that problem
cuz I’m really, I talk a lot.
00:15:15.940 –> 00:15:17.920
But like, you know, some people
like, what would I even talk about?
00:15:17.920 –> 00:15:18.130
Right?
00:15:18.130 –> 00:15:21.070
So like, the job of the interviewer,
here’s what you can talk about.
00:15:21.075 –> 00:15:23.380
So I know I gave you a lot of stuff there.
00:15:23.680 –> 00:15:26.050
Hope, hopefully it was there
were at least a couple.
00:15:26.050 –> 00:15:28.630
I, i a couple things that
you can maybe start trying.
00:15:29.290 –> 00:15:30.040
Well now I
00:15:30.190 –> 00:15:33.490
Amie: thank you so much by the way
and I’m really glad you recorded this.
00:15:33.540 –> 00:15:33.780
Yeah.
00:15:35.010 –> 00:15:39.390
So what were your examples of the
ones where they only use the main
00:15:39.390 –> 00:15:40.170
Joe: clips?
00:15:40.530 –> 00:15:40.740
Mm, yeah.
00:15:40.740 –> 00:15:41.010
Yeah.
00:15:41.040 –> 00:15:41.280
Okay.
00:15:41.280 –> 00:15:44.420
So a lot from Wondery
is the podcast network.
00:15:44.420 –> 00:15:47.940
So like Wondery Wondery a Wonder
with a why at the end of it.
00:15:48.450 –> 00:15:50.130
Suspect is one.
00:15:50.280 –> 00:15:54.530
So that’s a True Crime podcast where
basically the journalist is telling
00:15:54.530 –> 00:15:57.350
a story and then they’re using.
00:15:57.965 –> 00:16:02.185
You know, not footage, but audio
that they got from the people
00:16:02.185 –> 00:16:07.135
they interviewed to supplement and
support what they’re talking about.
00:16:07.135 –> 00:16:10.675
So it’ll be like you
know, Leon was just a kid.
00:16:10.675 –> 00:16:13.525
He didn’t even know what was
going on when he was arrested.
00:16:13.765 –> 00:16:16.975
And then like, they’ll cut to
Leon talking about how like, I
00:16:16.975 –> 00:16:18.475
had no idea what I was doing, man.
00:16:18.475 –> 00:16:21.865
And then now that I’m in my
forties, I know better or whatever.
00:16:21.865 –> 00:16:23.545
Like, so like, it’s
like sort of like that.
00:16:24.085 –> 00:16:26.845
Something closer to what you might do.
00:16:27.245 –> 00:16:31.115
My friend Yang Sue Chung, has a
podcast called First Class Founders.
00:16:32.225 –> 00:16:39.415
And so he will interview a founder
and, and he’ll grab the story and
00:16:39.415 –> 00:16:42.745
he’ll basically do the same thing.
00:16:42.745 –> 00:16:49.495
So he’ll be like you know, KeHE used to
be a, a a Wall Street or an investor.
00:16:50.485 –> 00:16:51.355
BlackRock.
00:16:52.145 –> 00:16:56.945
And he was well on his way to making a
million dollar salary and then he quit
00:16:57.095 –> 00:17:01.835
and then it’ll cut to KeHE talking about
how like they always say the best time
00:17:01.840 –> 00:17:03.875
to quit is after next year’s bonus.
00:17:03.880 –> 00:17:05.105
And I was in that cycle.
00:17:05.105 –> 00:17:07.385
And then one year I just
decided it’s time to go.
00:17:07.445 –> 00:17:07.685
Right.
00:17:07.685 –> 00:17:11.645
So like that’s the sort of thing that
I think could work really well for you.
00:17:11.645 –> 00:17:15.495
So And it does take a little
pre like pre-thought, right?
00:17:15.495 –> 00:17:18.765
If you’re gonna have like an estate
planning lawyer or whatever, right?
00:17:18.765 –> 00:17:21.465
You’re gonna wanna know the hook, right?
00:17:21.465 –> 00:17:25.935
Like before, and then kind of ask
those questions to elicit answers.
00:17:26.485 –> 00:17:31.310
You might be like worst case scenario,
what happens if you know, both
00:17:31.310 –> 00:17:34.310
parents die in a car accident and
they leave a kid behind or whatever.
00:17:35.255 –> 00:17:35.615
Right.
00:17:36.035 –> 00:17:39.785
Ask them that question and then you
don’t necessarily have to lead in
00:17:39.785 –> 00:17:43.565
with that, but you could say like,
how important is estate planning?
00:17:44.105 –> 00:17:46.775
Well, I asked Johnny Lawyer over here.
00:17:46.775 –> 00:17:48.275
I’m so good at coming up with names.
00:17:48.605 –> 00:17:53.825
I asked Johnny Lawyer, what could
happen to kids in the event of an
00:17:53.825 –> 00:17:55.325
untimely death of both parents?
00:17:55.325 –> 00:17:59.915
And then you have that answer, and
then you can be like, you know,
00:17:59.915 –> 00:18:03.635
as a mother of two kids, myself,
That really hit home for me.
00:18:04.205 –> 00:18:06.845
Amie: Oh man, you’re
giving me so many ideas.
00:18:06.875 –> 00:18:07.385
Okay.
00:18:08.255 –> 00:18:11.885
Does it, does it have to be
structurally the same though?
00:18:12.425 –> 00:18:15.845
Like like with each podcast
episode, like is it okay if
00:18:15.845 –> 00:18:19.325
like one is like conversational
style, me and the other person?
00:18:19.325 –> 00:18:20.915
Cuz it’s a really good conversation.
00:18:21.715 –> 00:18:23.575
Joe: This is a great time
to experiment, right?
00:18:23.580 –> 00:18:23.815
Mm-hmm.
00:18:23.900 –> 00:18:27.445
Like, maybe, maybe one
format works, right?
00:18:27.445 –> 00:18:31.445
Like, like, look at your best
performing episode so far.
00:18:31.445 –> 00:18:32.585
See how that’s done?
00:18:33.065 –> 00:18:37.685
Switch up the format a little bit and
then kind of see how that does over time.
00:18:38.315 –> 00:18:40.715
And again, like if you have like a
couple of good interviews, right?
00:18:40.715 –> 00:18:42.455
Like just release them
as you normally would.
00:18:42.945 –> 00:18:45.405
But then like when you get a
bad one, you’d be like, all
00:18:45.405 –> 00:18:46.665
right, I’m gonna try this.
00:18:47.310 –> 00:18:48.390
This perfect thing.
00:18:48.540 –> 00:18:48.870
Yeah.
00:18:49.800 –> 00:18:50.550
Oh my gosh.
00:18:50.850 –> 00:18:52.260
Amie: Thank you so much.
00:18:52.260 –> 00:18:53.370
Yeah, no problem.
00:18:53.730 –> 00:18:54.690
I thought all, all of ’em
00:18:54.690 –> 00:18:55.590
Joe: had to be the same.
00:18:56.100 –> 00:18:59.970
No, I like, I am bullish on mixing it up
00:19:00.070 –> 00:19:04.900
so for like the first 150 episodes of my
podcast, I asked the same five questions.
00:19:05.290 –> 00:19:07.030
Oh, see, that’s, yeah.
00:19:07.030 –> 00:19:07.570
That’s me.
00:19:08.080 –> 00:19:08.140
Yeah.
00:19:08.170 –> 00:19:12.340
And like it was okay for the
first hundred or so episodes.
00:19:12.865 –> 00:19:15.385
But then I started to notice
my downloads going down, right?
00:19:15.385 –> 00:19:17.335
Because like more people were podcasting.
00:19:17.815 –> 00:19:20.965
And it just didn’t, it didn’t become
very interesting after a while.
00:19:21.415 –> 00:19:22.435
And so then I mixed it up.
00:19:22.435 –> 00:19:26.715
So now I have the interviews I
still do, and they’re not, they’re
00:19:26.720 –> 00:19:28.245
not never the same five questions.
00:19:28.245 –> 00:19:29.595
They’re very guest specific.
00:19:29.955 –> 00:19:33.405
I have solo episodes where it’s
like me talking for 20 minutes on
00:19:33.405 –> 00:19:39.435
a topic and every Friday I have
a, a five to 10 minute episode.
00:19:39.975 –> 00:19:42.825
About a specific tool that
I’ve been trying and enjoying.
00:19:43.575 –> 00:19:45.315
That is so cool.
00:19:45.345 –> 00:19:45.795
Amie: Yeah.
00:19:46.275 –> 00:19:48.915
I gotta get, I gotta get on your
podcast and start listening.
00:19:49.185 –> 00:19:49.515
Yeah.
00:19:49.695 –> 00:19:50.145
That’s cool.
00:19:50.145 –> 00:19:53.595
So you mix it up and you’re
able to see what works
00:19:53.600 –> 00:19:54.075
Joe: best.
00:19:54.075 –> 00:19:54.315
Yeah.
00:19:54.315 –> 00:19:55.605
What does well, right.
00:19:55.605 –> 00:20:00.385
What doesn’t do well what guests
resonated more stuff like that.
00:20:00.385 –> 00:20:00.655
Right.
00:20:00.775 –> 00:20:01.585
And, and.
00:20:02.200 –> 00:20:04.960
As you experiment more, you kind
of see, oh, like this really
00:20:05.530 –> 00:20:06.730
the only problem is right.
00:20:06.730 –> 00:20:09.310
It’s like if you do this one and it
takes you like forever and it like
00:20:09.310 –> 00:20:10.660
kills it, now you’re like, oh man.
00:20:10.660 –> 00:20:12.880
Now I’m on the hook for like 10
hours of work for every episode.
00:20:12.885 –> 00:20:13.180
Right,
00:20:15.130 –> 00:20:15.610
Amie: right.
00:20:15.820 –> 00:20:16.120
Yeah.
00:20:16.990 –> 00:20:20.200
So, so do you do the video
too, or is it just audio?
00:20:20.410 –> 00:20:22.570
Joe: I just do audio right now.
00:20:22.690 –> 00:20:27.710
I release the audio only on
YouTube and for my solo show
00:20:28.200 –> 00:20:29.905
I keep the camera rolling.
00:20:30.430 –> 00:20:30.730
Oh, okay.
00:20:30.730 –> 00:20:33.964
And so I’ll use that to like
release clips and stuff, so, yeah.
00:20:33.969 –> 00:20:34.204
Yeah.
00:20:34.204 –> 00:20:37.684
So I don’t do the, the video
editing side of things.
00:20:37.764 –> 00:20:40.274
Just cuz like, I think you know,
again, I’ve been podcasting for like
00:20:40.279 –> 00:20:42.974
over 10 years and so like, oh wow.
00:20:43.034 –> 00:20:43.364
Yeah.
00:20:44.384 –> 00:20:45.254
I had no idea.
00:20:45.504 –> 00:20:45.984
Oh yeah.
00:20:45.984 –> 00:20:46.224
Yeah.
00:20:46.224 –> 00:20:47.454
I’ve been doing it for a while.
00:20:47.574 –> 00:20:47.664
Dang.
00:20:47.664 –> 00:20:49.014
So I’ve made like every mistake.
00:20:50.214 –> 00:20:51.324
I feel so much better now.
00:20:51.354 –> 00:20:52.134
Yeah, absolutely.
00:20:52.134 –> 00:20:56.394
Like I, my first show was like legit, just
like me and three friends, like talking
00:20:56.399 –> 00:20:57.894
about something we knew nothing about.
00:20:59.064 –> 00:21:01.644
I was like, we should, A podcast is
just like a barroom conversation.
00:21:01.644 –> 00:21:03.294
Like, do you know how
terrible that podcast is?
00:21:03.324 –> 00:21:03.894
It’s terrible.
00:21:04.334 –> 00:21:06.704
Amie: Well, it’s kind of like
Seinfeld a show about nothing.
00:21:06.734 –> 00:21:07.064
Joe: Yeah.
00:21:07.064 –> 00:21:07.454
Right.
00:21:07.454 –> 00:21:07.814
Yeah.
00:21:07.864 –> 00:21:10.414
Except like there were good
writers on Seinfeld, right.
00:21:10.714 –> 00:21:13.444
And like, it was just like, oh, so
like, what’s this Bitcoin thing?
00:21:13.474 –> 00:21:14.194
Like, oh, I don’t know.
00:21:14.199 –> 00:21:15.844
I think it’s like digital money.
00:21:16.114 –> 00:21:17.764
Like that was like an actual episode.
00:21:17.974 –> 00:21:20.614
We did an episode on Bitcoin and
none of us researched Bitcoin.
00:21:20.974 –> 00:21:22.804
Like, we just started
talking about it on Skype.
00:21:22.804 –> 00:21:23.914
Oh, you’re just B fing.
00:21:24.434 –> 00:21:27.734
At this point, we had to end
the conversation because Amy’s
00:21:27.734 –> 00:21:28.874
kids were getting hungry.
00:21:29.144 –> 00:21:32.684
Uh, Amy was a few hours
behind me, timezone wise.
00:21:32.684 –> 00:21:35.474
And so my kids had already
eaten, but hers had not.
00:21:35.684 –> 00:21:38.894
So, um, we, this was a really
good place to stop it though.
00:21:39.134 –> 00:21:41.834
I think because we covered
a lot of ground, right.
00:21:41.834 –> 00:21:44.564
I told her a little bit about
my experience, making all of
00:21:44.564 –> 00:21:46.334
the mistakes, how she can.
00:21:46.664 –> 00:21:48.914
Mix up her format and test a little bit.
00:21:49.184 –> 00:21:52.604
And one of the things, the
important things I think here was.
00:21:53.444 –> 00:21:57.674
Her allowing her guests
to add a disclaimer.
00:21:57.674 –> 00:21:57.944
Right?
00:21:57.944 –> 00:22:03.794
This was something like I said, that
I’ve done with some of my lawyer, guests
00:22:03.794 –> 00:22:05.474
and other professional guests, because.
00:22:05.924 –> 00:22:08.744
People hear professional
talking and they’re going to
00:22:09.164 –> 00:22:10.604
think that’s legal advice.
00:22:10.604 –> 00:22:10.814
Right?
00:22:10.814 –> 00:22:14.894
And so this makes in my experience,
especially attorneys hesitant.
00:22:15.254 –> 00:22:17.054
To say things definitively.
00:22:17.054 –> 00:22:21.044
So adding that disclaimer, having
that pre-interview will definitely
00:22:21.044 –> 00:22:22.574
open the guests up a little bit more.
00:22:22.994 –> 00:22:26.234
If you like this and you want
your own coaching call, you
00:22:26.264 –> 00:22:27.854
can head over to podcast.
00:22:27.854 –> 00:22:28.934
liftoff.com.
00:22:29.234 –> 00:22:30.344
Slash coaching.
00:22:30.344 –> 00:22:31.994
There are a few options there.
00:22:32.384 –> 00:22:36.734
And, uh, be sure to be on the lookout for.
00:22:37.094 –> 00:22:40.484
More episodes of this
show coming out very soon.
00:22:40.544 –> 00:22:42.794
Thanks so much for listening.
00:22:43.184 –> 00:22:45.824
And I can’t wait to see what you make.